It is common knowledge that the United States of America is a Eurocentric society, with greater value placed on goods & services from Europe than goods & services from other parts of the world. The economic power of the European continent and the colonial history of the U.S. are the reasons for this mentality and while Eurocentrism has been accepted in trade & commerce, it is prejudiced & exclusionary when applied to the style of the U.S. game and establishment of an American soccer identity.
The MLS (the highest level league of professional soccer in the U.S.) is about to begin its 10th Anniversary season and although it is a celebration of staying power of soccer in the U.S., there is a growing Eurocentrism taking place in MLS & U.S. Soccer that is disturbing.
The U.S. is a haven of ethnic & philosophical diversity and should reflect this diversity in its sports leagues, no sport embraces diversity like soccer. Over the last 5 years, MLS & U.S. Soccer has embraced European style soccer and ignored Latin American stylings. This is harmful to the desired growth of soccer in the States, especially considering the proximity of Latin American nations and the massive numbers of Latin people living in the U.S.
The great debate has always been, “Which style of soccer is better? The more technical & structured European style or the flair & panache of the Latin American game.” They are both important and I enjoy both styles, see them as equally effective, and each have their strengths and weaknesses. U.S. Soccer & MLS is in a fantastic position to meld the two styles into a uniquely American game, a style that is entertaining and technically sound. Instead coaches in the U.S. have decided to go the way of technical structure which does not entertain much. If the game is to grow in the U.S. four things have to happen:
1) Infuse U.S. born talent with talent from all over the world
2) Forget about converting fans of American football, baseball & basketball to soccer
3) Forget about competing with the money machines of American football, baseball, & basketball
4) Incorporate more of a Latin American style game with Latin American players and coaches
MLS has to more seriously scout players from Latin American nations like Brazil, Argentina, Colombia, Uruguay, Paraguay, just to name a few and maybe even extend globally to players from African and Asian nations. I am not in favor of ignoring European style ball but I am lobbying for more Latin American influence. Right now the percentage is 95% to 5% in favor of the European mentality. It needs to be 50-50. MLS General Managers and player personnel directors are not scouting Latin American players; they would rather take a bench warmer from a 3rd division team in Norway than a starter from a 2nd division team in Brazil. MLS can be a great door to players from the Caribbean, Central & South America to show their skills when the big name clubs may not see them in their home nations.
The problem is that MLS executives practically dead bolt the door shut unless they are European. The goal for a successful league is to get the best players available from EVERYWHERE, regardless of where they are from. In the early years, MLS embraced Latin American stars like Bolivian playmaker Marco Etcheverry, Mexican keeper Jorge Campos, and Colombian creator Carlos Valderrama, now that the league is talking about putting teams in the prestigious Copa Libertadores, they are not as enthusiastic about Latin players on their teams. Drop the North America vs. South America nonsense and put the best players on the field. Sure they need to promote homegrown players but there are enough roster spaces and dubious personnel loopholes/tricks that could be used to infuse more Latin talent into the league. And the absence of Latin coaches is the most telling sign of exclusion of Latin American influence in the MLS.
The MLS and U.S. Soccer cannot ignore Latin America in favor in Europe, it would be wrong for MLS and its coaches to pattern professional U.S. soccer solely on European stylings. There needs to be an equal mixture of Europe & Latin America (throw in some flavor from the rest of the world, too) in developing a distinct U.S. playing style. The U.S. pro soccer game cannot mirror the Eurocentric leaning of U.S. trade and commerce and must include the various styles and characteristics brought to the pitch by its ethnically diverse citizens.